Tuesday, 1 October 2013

Analysis of posters explained

I have looked at a range of different posters from different genres to see if the basic conventions between them were similar. The posters I analysed were The Family,One direction This Is Us, Percy Jackson Sea Of Monsters, Were The Millers and Insidious 2.

All the posters I looked at had a dominant central image and were shown in different ways depending on the genre. For example the poster 'The family' portrays the characters in a completely different way to the poster 'Were the Millers'. This is because they are both for completely different genres so although they are both dominant central images the way the poster portrays the image is completely different depending on genre.

Almost all of the posters I analysed had a release date. The releases were often written in different ways . For example the poster 'The Family' release date said this fall. This shows us it is an american born film as the release date makes reference to american language.

Every single poster I looked at had a big bold title on it. All of the posters had the titles in different positions on the poster, different colours or even different fonts and sizes but the title was still the main feature on each poster. The different ways in which the titles were written was definitely  because of the different genres in each poster. For example the 'Were the Millers' poster had the title in fun, funky yellow font which showed it was of a comedy genre because the title looked fun and funky whereas the  'Insidious 2' poster had the title in big bold white and red font down the side of the  page which showed the audience that the genre was a horror/thriller.

Despite being small, despite being at the bottom and despite not being easy to see, almost every poster has the website stated. This allows audiences to gather even more information about the film, and the website itself usually gives us a better indication of genre.

All posters have have the companies that were involved in the making of the film viable on the poster. This is important as audiences have certain expectations from certain companies as well as this some companies specialise in particular genes.

All of the posters I looked at had many mutual conventions regardless of the genre they were from. This shows us that it doesn't matter about genre because two posters from completely different genres have the same conventions.

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