Before I even thought about genre I looked at a number of teaser trailers from different genres to get an idea of the conventions you would find in them regardless of genre. The main conventions that I found whilst watching a number of different teaser trailers were:
Voice Overs
Music
Sound Effects
Images/Shots from the Film
Title Of Film
Taglines
Billing/Credits
I then looked at five different teaser trailers from the genre I picked which was Romantic Drama. The five different teaser trailers I looked at were:
The Notebook
The Vow
Titanic
The Lucky One
Dear John
Whilst researching into these five different Romantic Drama trailers I found that the actual conventions of them and the trailers I had looked at from different genres were very similar. The thing that obviously changes every time depending on the genre you are looking at is the type of voice you would hear, the type of music you would hear, the different sound effects, different images each time, a different title, very different taglines and of course different billing/credits. So I basically found that depending on genre just depended on the tone of each of these conventions. This therefore meant that when looking at the teaser trailers of my genre I had to pick up on the tone of each of these things so that I didn't put scary horror music in my trailer or pick wrong sound effects or taglines etc!!
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