Evaluation Question 3 (Audience Feedback)

What have you learnt from your audience feedback?

I have learnt alot from the feedback that my audience have given me and it helped me decide on alot of things. The main help I got from my audience feedback was for my magazine and I distributed this questionnaire:

I distributed a questionnaire to people living in London over the age of 15, asking them what they would expect to find in a film magazine and the ways in which layout, design and content would persuade them to buy the magazine, here are the results:

1) What do you expect to find on the cover of a film magazine?

• Bar code
• Price
• Issue number
• Title
• Masthead
• Banners

2) What is it about the layout and design that encourages you to buy the magazine? 

• Colour scheme that stands out
• Dominant central image
• No clutter to confuse you
• Clear and easy to read cover lines

3) What content do you expect to find in a film magazine? 

• Reviews
• Features
• Interviews 
• Posters

I was struggling to find out what different things that you would find on a magazine front cover and I found that  the feedback that I got back from my audience really helped. I made sure I gave enough different choices of answers so that they didn't have to think to much and all they had to do was circle the sorts of things they would expect to see on the front of a film magazine cover. I found that was more efficient then just asking them to write down what they would expect to see as they might miss things out but if the different types of things you could see were written down people would circle the things they see!! 

Rather then filling out a questionnaire for choosing the name of my film I just decided to ask people what they think sounded more suitable as I found that doing it this way would then make it possible for me to have a proper chat with that specific person and find out there reasons why they didn't like it and what sort of thing they would prefer and think would be more effective for my genre and type of movie. I really like the name that I came up with which was Its just not the same.

For the name of my magazine I wrote down these different name shown below and again just asked people to have a quick peek over them and then they could tell me what they found the most catching as I wanted to make my magazine name most catchy and the most popular name was : RHYTHM. 

1) Picture This - I liked this name because I felt like it was catchy and would catch peoples attention and although not being too in your face you would remember a name like that.

2) Star- A mainstream magazine that focuses largely on Hollywood movies, and stars in particular and the articles and reviews will focus mainly on actors rather than any other crew.

3) The movie- I feel like this name will also catch attention as the use of the word movie rather then the use of the word film implies the coverage of mainstream cinema movies rather then British intendant movies.

4) Rhythm- Although my movie is not actually a musical I really like this name because its very unique and it can just mean that your magazine has something different and a 'beat' to it. I feel like its not a bland name and its extremely catching and fun.

5) Catch up- Another name which is different an unique which implies that in my magazine you will get all the latest from the film world and find out about everything you want to know.

6) Gossip- I feel that this name is really girly and fun but as I am doing a film where a wide range of my audience is going to be girls and woman I feel like this sort of name would suit my magazine and the type of information that is going to be in it as the Hollywood world is very gossipy and fun.

I found that audience feedback and asking around is really important and definitely re assured me that the names and conventions I was choosing were correct and sounded good to different people.